" He says things as they were with the clear eyes of the child in the Hans Christian Anderson story who cried: the emperor has no clothes on!" Draper Daniels


"For several years, I contemplated writing a book about Marion Harper but always decided not to, because the memories of his meteoric rise and precipitous fall were too fresh, too vivid. I kept hoping someone else would do it and spare me the painful efforts. But no one did," says Russ Johnston in the preface in his book Marion HarperAn Unauthorized Biography (1982).

Indeed, it is hard because Marion Harper is such a multi-faceted man that no one really know every part of him, even himself. He is a tragic hero in the advertising history, a brilliant innovator and visionary who changed the face and the future of the advertising industry for the better; however, late in his career after the age of 35, ego and optimism dim the brilliant clarity of his mind. He was caught up in what he chased and began the obsessive process of trying to destroy virtually everything he and his very professional teams helped to create.