The Author: Background


Courtney D. Tate is currently a second-year master's candidate in Advertising at the University of Texas at Austin.

She received her bachelor's degree in Liberal Arts from Southwest Texas State University, where she studied specialized in English, also pursing Spanish and Mass Communication. After receiving her secondary certification for teaching American Literature, Courtney embarked on the second stage of her education at U.T. in the fall of 1998.

Her personal areas of interest include consumer behavior, account planning, electronic commerce, as well as Latin American studies.

For questions and/or comments about this paper, or other issues, you can reach Courtney via e-mail.


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