Clients Through the 1950s
As a matter of ethics and to develop continuing client relationships, Politz believed in having only one client per industry. It is speculated that the result of this self-imposed restriction was a limit in his revenues, which topped out around $10 million. The following is a partial list of those clients who contributed to the growth years of Albert Politz Research Inc.:
Socony-Vacuum Oil Company (Mobil Oil)
Life Magazine
Dupont
Automobile Manufacturers Association
Florida Citrus Commission
Anheuser-Busch
Kimberly-Clark Fems Case
Bristol Myers (Colgate Palmolive) Ban Roll-On Case
Chrysler Accelerator case
Coca Cola Coca Cola Case
S.C. Johnson
U.S. Steel
Seagrams
(Hardy 1990, p. 4)