As part of research projects in Theories of Persuasive Communication and Consumer Decision Making in Fall 1999, each student developed a Website for different theories.

• Attitude Theory
• Cognitive Dissonance
• Cultivation Theory
• Diffusion of Innovations
• Effects Theory
• Elaboration Likelihood Model
• Functional Theory
• Hierarchy of Effects Theory
• Low Involvement Theory
• Motivation Theory
• One-Sided vs. Two-Sided
• Schramm's Theory of Communication
• Source Credibility
• Theory of Reasoned Action
• Three-order Hierarchy
• Two-step Flow Theory
• Uses and Gratifications Theory
• Vaughn's Model--The FCB Grid
• Zajonc's Theory