As a part of class projects in Quantitative Methods in Advertising Graduate Seminar in Summer 1998, each seminar participant created a Web site that demonstrates the quantitative model building methods. Mo Brantley Time-Series Data Analysis Hyo Gyoo Kim Time Series Application: Budgeting Model Sejin Lee Regression Analysis by using Time Series Data Yuri Munoz Time Series: A Current Effects Model Application Shu-chuan Wang Advertising Budgeting Model

Advisor: John D. Leckenby
Department of Advertising
The University of Texas at Austin