Some of Scott's Published Works about Advertising

• "Psychology of Advertising," Atlantic Monthly 93 (January 1904): 29-36.
• The Psychology of Advertising : A Simple Exposition of the Principles of Psychology in Their Relation to Successful Advertising, Boston: Small, Maynard, 1908.
• The Psychology of Advertising in Theory and Practice: A Simple Exposition of the Principles of Psychology in Their Relation to Successful Advertising, Boston: Small, Maynard, 1913.
• "A Research Concerning Next to Reading Matter; Facts and Opinions from 776 Advertisers and Agents," Advertising and Selling (January 1916).
• The Theory of Advertising : A Simple Exposition of the Principles of Psychology in Their Relation to Successful Advertising, Boston: Small, Maynard, 1908.