People

Albert Lasker
Foote felt that Albert Lasker was the all-time number one advertising
person.
According to Foote, Lasker, chair of Lord & Thomas,
wore his hat in the office. He was not always the easiest person to get
along with, but Foote and he got along very well. He proved to be a very
good friend- Lasker made Foote a VP of Lord & Thomas and then in July
of 1942, Foote was made executive VP in charge of New York operations for
Lord & Thomas.
Lasker said one day, "Mr. Foote you've never
asked me about money for yourself. I want ask a very direct question, is
that because you donÍt care about money or because you think it's
a smarter way to handle me?" And Foote said "The latter, Mr.
Lasker." Lasker laughed heartily. But Foote still didn't get a raise.
However, later that year, Foote got the agency. Lasker turned the whole
thing over to Don Belding and Fax Cone and Emerson Foote.
George
Washington Hill
Foote thought that George Washington Hill was one of the most astute
advertising clients. According to Foote, on a thing as big as that he wouldn't
think of going it alone and Hill was completely in favor of it.
George Washington Hill George Washington Hill, head
of American Tobacco Company was accused of devouring advertising people,
especially savoring the better ones. Also, George Hill had been accused
of exaggerated advertising. But he said "But the public won't believe
it..." According to Cone, what bothers him most was Hill's American
Tobacco Company which was one of the countryÍs largest and most
successful radio advertisers.
Marion Harper
Marion Marion, head of McCann-Erickson made Foote executive
vice president in 1952. Foote said he had a charmed life with Marion. Marion
was always thoughtful and considerate, according to Foote. Marion seemed
to think Foote filled some role that he needed in there. He put Foote on
a lot of difficult accounts.
He considered Marion Harper as one of the most brilliant men with whom
had ever worked.

Reference
Bogart, Leo, "Three views of Advertising: A Review Essay,"
Journal of Advertising Research, Vol.35, July/August, 1995. Commings, Bart,
The Benevolent Dictators, IL:Crain Books, 1986. Cone, Fairfax M., With
All Faults, Canada: Little,Brown & Company, 1969. Gunther, John, Taken
at the Flood, NY: Harper & Brothers, 1960.

Back
to Main