Helmut Krone

The 60’s were a period of crisis, turbulence, and radical movements in American history. The 60’s were characterized by an exploding creativity across the arts.  The 60’s were the era of Helmut Krone.

An art director and later, a creative director that crafted his membership to the Art of Director’s Hall of Fame, Helmut Krone will always be remember on the legendary advertising campaigns for Volkswagen, Avis, and Levy’s.

The next pages will walk around the convulsive period he lived in, the agency he worked for, the people he worked with, his life, his work, his philosophies.  We will get to know Helmut Krone within his context and we will explore the genius of his creations.