Produced by: Skye7

My very own consumer-generated content for a paper about consumers as elements of an ad agency: a.k.a CGC
ADV391K : Spring 2007

 

HOME

WWW: When, Why, Who

PLATINUM CGC

INTRO: CGC or Bust

CONTROL TRANSFERENCE

UPSIDE-DOWN WORLD

MADE in...

IN BLOGS WE TRUST

MAY I?

LAST TEXT

WORKS CITED

 

"Is there a place where advertisers will let people tell stories about their brand that's not going to be biased toward good news, or that won't be moderated by the brand itself?  How can advertisers make the content of these experiments balanced and objective?"
Steve Rosenblum
(Vagnoni)

 

Christine Leseman / 21 Mar 2007 2:00PM

 

 

Related Links of Personal Works:

CONTROL TRANSFERENCE Fall 2006 short film in quicktime

TRUST IN BLOGS: 2006 theoretical analysis of blogs, trust, and advertising