Convergence Defined:
Past, Present, and Future

Christine Leseman | ADV391K | Spring 2007

Barton, Brant. "Report from SXSW Interactive 'Convergence in Advertising' Panel." Bazaarblog.com nd. 25 Mar 2006 <http://www.bazaarblog.com/2006/03/25/report-from-sxsw-interactive-convergence-in-advertising-panel/>.

Boriss, Steve. "Bill Gates' prediction of all media converging to Internet also means convergence of newspaper and TV newsrooms." Thefutureofnews.com nd. 9 May 2007 <http://thefutureofnews.com/2007/05/09/bill-gates%e2%80%99-prediction-of-media-convergence-to-internet-also-means-convergence-of-newspaper-and-tv-newsrooms/>.

Emily. “Calvin Klein still ring in new CK IN2U fragrance campaign.” Textually.org nd. 3 Mar 2005 <http://www.textually.org/textually/archives/2007/03/015404.htm>.

Emily. “Solo Mobile bus stop ads let you talk to strangers.” Textually.org nd. 26 Apr 2007 <http://www.textually.org/textually/archives/2007/04/015705.htm>.

Goldsborough, Reid. "With convergence, the future is here." Personal Computing 2007. 2007 <http://www.netaxs.com/reidgold/column/IndexFrame.html>.

Kanellos, Michael. “Newsmaker: Gates taking a seat in your den.” CNETNews.com nd. 5 Jan 2005 <http://news.com.com/Gates+taking+a+seat+in+your+den/2008-1041_3-5514121.html>.

The 2004 Tech 100. "Big Bang: Digital convergence is finally happeing--and that means new opportunities for upstarts and challenges for tech icons." BusinessWeek.com nd. 21 Jun 2004 <http://www.businessweek.com/magazine/content/04_25/b3888601.htm>.

Thanks for visiting!

I hope you enjoyed your journey through the time of convergence. This is just the beginning of the long trip that awaits you. I hope you packed accordingly. You're going to need it all. =)